XRM Nedir?
You can request a demo from us to see the differences between CRM and XRM.
| CRM | XRM | |
|---|---|---|
| Definition | C: Management of sales, service and marketing activities centered on customer data | X: Management of all company units through effective use of all of the organization’s data |
| Who uses it | Sales, Marketing and Service Departments | All units of the organization |
| To manage what | Customer Relations | All Relations |
| Neleri takip eder | Customer-related activities, tasks and similar actions | (X) activities for All Records |
| Neyi temin eder | Customer-Focused (C) Analysis | Analysis of Customer and Other Relationships (X) |
In today’s competitive market, managing Customer relations alone is no longer enough, which is why XRM is needed.
Please call us to learn more about XRM and how it can benefit your company.
