Industry Solutions
Tourism Agencies and Event Companies
The SetXRM infrastructure is directly integrated with TÜRSAB, so event companies and agencies can start using the tourism application in a short time.
SetXRM Modules
SetXRM for agencies and event companies
In addition to these modules, event companies can manage every detail such as planning, costs, suppliers, materials used and vehicles to be used for the project.
Customer Management
Bring all customer information and history together in a single record.
Hotel and Accommodation Management
Manage hotel and accommodation processes together with reservations.
Tour Management
Plan your tours and follow participants and operations.
Ticket Management
Handle ticketing linked to your customer records.
Customer Relations
Manage customer communication and requests from a single point.
Event Planning
Manage planning, costs, suppliers, materials and vehicles on a project basis.
Scope
CRM scope for tourism companies
- Customer Profiles: Storing personal details, travel preferences, previous bookings and communication history.
- Customer Segmentation: Grouping customers by demographics, travel habits and spending patterns.
- Customer Satisfaction Tracking: Collecting feedback, satisfaction surveys and post-service feedback management.
- Reservation Tracking: Integrated management of hotel, flight, tour package and car rental bookings.
- Opportunity Management: Targeting special offers, early booking discounts and last-minute campaigns by segment.
- Cross-Selling and Up-Selling: Offering extras such as transfers, guided tours and private tours, and recommending premium packages.
- Campaign and Promotion Management: Creating special campaigns and sending personalised campaigns by segment.
- E-mail and SMS Marketing: Automatically sending travel suggestions, discounts and campaign announcements.
- Social Media Integration: Collecting feedback on social media and sharing promotions and campaigns.
- Loyalty Program Management: Managing programs with points, special discounts, free services and benefits.
- Exclusive Customer Discounts: Special offers, benefits and promotions for VIP customers.
- Call Center Integration: Transferring requests from the call center into the CRM, tracking and resolving issues.
- Live Chat and Chatbot Integration: Integrating live support or chatbot systems with the CRM for fast responses.
- Complaint Management: Recording complaints, tracking the resolution process and reporting.
- Supplier Management: Managing service providers such as hotels, guides and car rental companies and the related processes.
- Tour and Package Management: Creating tour packages, optimising booking processes and offering personalised packages.
- Transfer and Accommodation Services: Transfer and accommodation services, flight bookings and hotel check-in/check-out tracking.
- Sales Performance Reports: Monthly/annual sales performance, most popular destinations and spend per customer.
- Marketing Effectiveness Reports: Campaign success rates and response analysis of e-mail and SMS campaigns.
- Customer Satisfaction and Loyalty: Analyses of satisfaction rates, loyalty program success and customer feedback.
- Special Interest Tracking: Making recommendations by interest, e.g. nature, cultural or adventure tours.
- Local Guide and Activity Management: Tracking bookings of local guides and activities and integrating special events and tours.
This scope helps tourism companies manage customer relationships better, increase customer satisfaction and optimise their operations. With the CRM system, you can respond to customer expectations faster and more accurately and strengthen your sales and marketing strategies with personalised data.
Related Solutions
Key SetXRM solutions for this industry
Explore ready-made modules for your industry and tailor them exactly to your processes thanks to the low-code platform.
Success Stories
Companies in this industry using SetXRM
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